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24 brand mantras = finding a place i...

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Kapoor, Jagdeep, (1960-)

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24 brand mantras = finding a place in the minds and hearts of consumers /

Record Type:	Electronic resources : Monograph/item
Title/Author:	24 brand mantras/ Jagdeep Kapoor.
Reminder of title:	finding a place in the minds and hearts of consumers /
remainder title:	Twenty-four brand mantras
Author:	Kapoor, Jagdeep,
Published:	New Delhi ;Response Books, : 2009.,
Description:	ix, 103 p.
Subject:	Brand name products. -
Online resource:	https://ebookcentral.proquest.com/lib/ndhu/detail.action?docID=420857Click to View

24 brand mantras = finding a place in the minds and hearts of consumers /
Kapoor, Jagdeep,1960-

24 brand mantrasfinding a place in the minds and hearts of consumers /[electronic resource] :Twenty-four brand mantrasJagdeep Kapoor. - 2nd ed. - New Delhi ;Response Books,2009. - ix, 103 p.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Subjects--Topical Terms:

581855
Brand name products.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HD69.B7 / K374 2009

24 brand mantras = finding a place in the minds and hearts of consumers /
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035 $a (MiAaPQ)EBC420857
035 $a (Au-PeEL)EBL420857
035 $a (CaPaEBR)ebr10275771
035 $a (CaONFJC)MIL200469
035 $a (OCoLC)435659843
035 $a EBC420857
040 $a MiAaPQ $c MiAaPQ $d MiAaPQ
050 4 $a HD69.B7 $b K374 2009
100 1 $a Kapoor, Jagdeep, $d 1960- $3 1094109
245 1 0 $a 24 brand mantras $h [electronic resource] : $b finding a place in the minds and hearts of consumers / $c Jagdeep Kapoor.
246 3 $a Twenty-four brand mantras
250 $a 2nd ed.
260 $a New Delhi ; $a Thousand Oaks, CA : $b Response Books, $c 2009.
300 $a ix, 103 p.
533 $a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 $a Brand name products. $3 581855
650 0 $a Customer relations. $3 578582
655 4 $a Electronic books. $2 lcsh $3 542853
710 2 $a ProQuest (Firm) $3 2196311
856 4 0 $u https://ebookcentral.proquest.com/lib/ndhu/detail.action?docID=420857 $z Click to View

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W9348626

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EB HD69.B7 K374 2009

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