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Global marketing /

~

Green, Mark C.

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Global marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Global marketing // Warren J. Keegan and Mark C. Green.
Author:	Keegan, Warren J.
other author:	Green, Mark C.
Published:	Boston :Pearson, : 2015.,
Description:	608 p. :col. ill ;28 cm.
Subject:	Export marketing - Management. -
ISBN:	9781292017389

Global marketing /
Keegan, Warren J.

Global marketing /Warren J. Keegan and Mark C. Green. - Eighth ed. ; global ed.. - Boston :Pearson,2015. - 608 p. :col. ill ;28 cm.

Includes bibliographical references and indexes.

ISBN: 9781292017389Subjects--Topical Terms:

647445
Export marketing
--Management.

LC Class. No.: HF1416 / .K443 2015

Dewey Class. No.: 658.8/4

Global marketing /
LDR:00525cam 2200169 i 4500 001 2147118
005 20150126122424.0
008 190311s2015 mau b 001 0 eng
020 $a 9781292017389 $q (pbk.)
020 $a 1292017384 $q (pbk.)
040 $a NDHU $b eng
050 0 0 $a HF1416 $b .K443 2015
082 0 0 $a 658.8/4 $2 23
100 1 $a Keegan, Warren J. $3 583849
245 1 0 $a Global marketing / $c Warren J. Keegan and Mark C. Green.
250 $a Eighth ed. ; global ed..
260 $a Boston : $b Pearson, $c 2015.
300 $a 608 p. : $b col. ill ; $c 28 cm.
504 $a Includes bibliographical references and indexes.
650 # 0 $a Export marketing $x Management. $3 647445
650 # 0 $a Export marketing $x Management $x Case studies. $3 694276
700 1 # $a Green, Mark C. $3 746954

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GW0021903

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF1416 K443 2015

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1 records • Pages 1 •
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