| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Influence :/ Robert B. Cialdini. |
| Reminder of title: |
the psychology of persuasion / |
| remainder title: |
Psychology of persuasion. |
| Author: |
Cialdini, Robert B. |
| Published: |
New York :Collins, : c2007., |
| Description: |
xiv, 320 p. :ill., ports. ;21 cm. |
| [NT 15003449]: |
Weapons of influence -- Reciprocation : the old give and take--and take -- Commitment and consistency : hobgoblins of the mind -- Social proof : truths are us -- Liking : the friendly thief -- Authority : directed deference -- Scarcity : the rule of the few -- Epilogue. Instant influence : primitive consent for an automatic age. |
| Subject: |
Influence (Psychology). - |
| ISBN: |
9780061241895 (pbk.) : |