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Celebrity chefs performing the exper...
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Matwick, Keri.
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Celebrity chefs performing the expert: A linguistic and multimodal analysis of TV cooking shows.
Record Type:
Electronic resources : Monograph/item
Title/Author:
Celebrity chefs performing the expert: A linguistic and multimodal analysis of TV cooking shows./
Author:
Matwick, Keri.
Published:
Ann Arbor : ProQuest Dissertations & Theses, : 2016,
Description:
214 p.
Notes:
Source: Dissertation Abstracts International, Volume: 78-05(E), Section: A.
Contained By:
Dissertation Abstracts International78-05A(E).
Subject:
Linguistics. -
Online resource:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10299019
ISBN:
9781369420425
Celebrity chefs performing the expert: A linguistic and multimodal analysis of TV cooking shows.
Matwick, Keri.
Celebrity chefs performing the expert: A linguistic and multimodal analysis of TV cooking shows.
- Ann Arbor : ProQuest Dissertations & Theses, 2016 - 214 p.
Source: Dissertation Abstracts International, Volume: 78-05(E), Section: A.
Thesis (Ph.D.)--University of Florida, 2016.
Using a linguistic and multimodal approach, this study examines contemporary instructional television cooking shows in the United States. Cooking shows, as how-tocook programs for food preparation and cooking, present hosts as experts of taste and lifestyle, thereby circulating discourses about preferred cultural activity. Drawing on Labov's (1972) narrative framework and Kress and Van Leeuwen's (2006) multimodal approach, the study proposes that the discourse structure of cooking shows has an overall narrative arc that is enhanced by multimodality, including visual, aural, gestural, and spatial elements. Further, the study examines the discourse performance of celebrity chefs and argues that the celebrity chef is constructed as the "friendly expert," or the ordinary, likable expert on cooking. The study finds that the discourse and the multimodal aspects confirm the host's legitimacy as an expert. Informed by interactional sociolinguistics, principally Goffman (1981) and Brown and Levinson (1987), the study identifies interpersonal strategies that add to the narrative and appeal of the celebrity chef, specifically through the use of fresh talk, personal pronouns, politeness strategies, and storytelling. Further, using Van Leeuwen's (2008) legitimation categories: authorization, moral evaluation, rationalization, and mythopoesis, the study examines the strategies of legitimation employed by celebrity chefs in the construction of the expert host, specifically through an appeal to emotion, rationality, expertise, and values. By effectively integrating discourse strategies of narrative, multimodality, and legitimation, celebrity chefs present themselves as authorities in American cooking and therefore legitimize their definition of "good" food.
ISBN: 9781369420425Subjects--Topical Terms:
524476
Linguistics.
Celebrity chefs performing the expert: A linguistic and multimodal analysis of TV cooking shows.
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http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10299019
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