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Competing for attention: U.S. millen...

Hudson, Carl Neal.

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Competing for attention: U.S. millennial perception of traditional and social media.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Competing for attention: U.S. millennial perception of traditional and social media./
Author:	Hudson, Carl Neal.
Description:	51 p.
Notes:	Source: Masters Abstracts International, Volume: 55-04.
Contained By:	Masters Abstracts International55-04(E).
Subject:	Communication. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10116942
ISBN:	9781339783451

Competing for attention: U.S. millennial perception of traditional and social media.
Hudson, Carl Neal.

Competing for attention: U.S. millennial perception of traditional and social media. - 51 p.

Source: Masters Abstracts International, Volume: 55-04.

Thesis (M.A.)--Gonzaga University, 2016.

This study examines how U.S. Millennials view information reported by traditional and social media using Christians and Fackler's (1993) communitarian ethics and Entman's (1989) ideas on media "frame analysis" as a foundation for analysis. For the purposes of this study, Islamic State -- a radical extremist organization rooted in the Middle East -- is widely reported on both platforms and is used as a focal point for the study's purposes. U.S. Millennials who participated in this study address their concerns with how information is reported in today's 24/7 news coverage and constant outreach from organizations that report on world events. This study highlights a modern trend for U.S. Millennials who must discern what is true and what is not when it comes to reports they come across on the internet, radio, television, and newspapers. This study also highlights varying degrees of how U.S. Millennials are affected when confronted by constant, and sometimes, excessive information found in today's communications tools as organizations compete for their attention in today's information landscape.

ISBN: 9781339783451Subjects--Topical Terms:

524709
Communication.

Competing for attention: U.S. millennial perception of traditional and social media.
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100 1 $a Hudson, Carl Neal. $3 3189892
245 1 0 $a Competing for attention: U.S. millennial perception of traditional and social media.
300 $a 51 p.
500 $a Source: Masters Abstracts International, Volume: 55-04.
500 $a Advisers: Carolyn Cunningham; Michael Hazel.
502 $a Thesis (M.A.)--Gonzaga University, 2016.
520 $a This study examines how U.S. Millennials view information reported by traditional and social media using Christians and Fackler's (1993) communitarian ethics and Entman's (1989) ideas on media "frame analysis" as a foundation for analysis. For the purposes of this study, Islamic State -- a radical extremist organization rooted in the Middle East -- is widely reported on both platforms and is used as a focal point for the study's purposes. U.S. Millennials who participated in this study address their concerns with how information is reported in today's 24/7 news coverage and constant outreach from organizations that report on world events. This study highlights a modern trend for U.S. Millennials who must discern what is true and what is not when it comes to reports they come across on the internet, radio, television, and newspapers. This study also highlights varying degrees of how U.S. Millennials are affected when confronted by constant, and sometimes, excessive information found in today's communications tools as organizations compete for their attention in today's information landscape.
590 $a School code: 0736.
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650 4 $a Mass communication. $3 2144804
650 4 $a Journalism. $3 576107
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710 2 $a Gonzaga University. $b Communication and Leadership. $3 1673318
773 0 $t Masters Abstracts International $g 55-04(E).
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856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10116942