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Increasing international student app...

Weinman, Jennifer S.

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Increasing international student application and enrollment to a branch campus.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Increasing international student application and enrollment to a branch campus./
Author:	Weinman, Jennifer S.
Description:	241 p.
Notes:	Source: Dissertation Abstracts International, Volume: 76-06(E), Section: A.
Contained By:	Dissertation Abstracts International76-06A(E).
Subject:	Higher education administration. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3673033
ISBN:	9781321506549

Increasing international student application and enrollment to a branch campus.
Weinman, Jennifer S.

Increasing international student application and enrollment to a branch campus. - 241 p.

Source: Dissertation Abstracts International, Volume: 76-06(E), Section: A.

Thesis (Ed.D.)--University of Southern California, 2014.

The University of Nevada, Las Vegas (UNLV) Singapore has suffered from low international student enrollment since its establishment in 2006. Coupled with changes in local partner affiliation, the international branch campus needed to enroll sufficient foreign students by Fall 2013 or it would likely close. The gap analysis framework was used to analyze knowledge and skills, motivation and organizational causes preventing enrollment of foreign students. Thirty-two survey responses were collected and 11 interviews conducted representing both UNLV home campus international students and UNLV Singapore branch campus international applicants and students. A mixed methods analysis revealed 21 findings leading to five recommended solutions. To increase international student enrollment, UNLV Singapore should enhance its website to raise branch awareness, highlight student visa employability rights, promote a specific college reputation and rank, target marketing towards parents, and develop a new program format of 1+3 years (Singapore + Las Vegas). Together with an implementation and evaluation plan, this study demonstrates how UNLV Singapore and other satellite campuses with low foreign student demand can evaluate and address enrollment gaps.

ISBN: 9781321506549Subjects--Topical Terms:

2122863
Higher education administration.

Increasing international student application and enrollment to a branch campus.
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500 $a Adviser: Mark Robison.
502 $a Thesis (Ed.D.)--University of Southern California, 2014.
520 $a The University of Nevada, Las Vegas (UNLV) Singapore has suffered from low international student enrollment since its establishment in 2006. Coupled with changes in local partner affiliation, the international branch campus needed to enroll sufficient foreign students by Fall 2013 or it would likely close. The gap analysis framework was used to analyze knowledge and skills, motivation and organizational causes preventing enrollment of foreign students. Thirty-two survey responses were collected and 11 interviews conducted representing both UNLV home campus international students and UNLV Singapore branch campus international applicants and students. A mixed methods analysis revealed 21 findings leading to five recommended solutions. To increase international student enrollment, UNLV Singapore should enhance its website to raise branch awareness, highlight student visa employability rights, promote a specific college reputation and rank, target marketing towards parents, and develop a new program format of 1+3 years (Singapore + Las Vegas). Together with an implementation and evaluation plan, this study demonstrates how UNLV Singapore and other satellite campuses with low foreign student demand can evaluate and address enrollment gaps.
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