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Research on Business Model of SMEs' ...

Zhao, Jichen.

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Research on Business Model of SMEs' Financial Service for Commercial Banks.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Research on Business Model of SMEs' Financial Service for Commercial Banks./
作者:	Zhao, Jichen.
面頁冊數:	134 p.
附註:	Source: Dissertation Abstracts International, Volume: 76-09(E), Section: A.
Contained By:	Dissertation Abstracts International76-09A(E).
標題:	Business administration. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3701562
ISBN:	9781321722932

Research on Business Model of SMEs' Financial Service for Commercial Banks.
Zhao, Jichen.

Research on Business Model of SMEs' Financial Service for Commercial Banks. - 134 p.

Source: Dissertation Abstracts International, Volume: 76-09(E), Section: A.

Thesis (Ph.D.)--Arizona State University, 2015.

The key chanllenge for Small and Micro Enterprises (SMEs) to get credit or loans is the fact that traditional financing business model in commercial banks cannot meet SMEs' financial needs. Through extensive theoretical research, market analysis especially on SMEs' behavioral characteristics and demands, serveral case studies on market-leading banks such as Wells Fargo and KASIKORN BANK, and the actual implementation experiences in China Minsheng Bank and Pingan Bank, this article proposes a new business model for servicing SMEs for commercial banks in China, which includes the principle and rationale of the business model, the technical foundation, business process and organizational structure, as well as the future transition of the model.

ISBN: 9781321722932Subjects--Topical Terms:

3168311
Business administration.

Research on Business Model of SMEs' Financial Service for Commercial Banks.
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