| 紀錄類型: |
書目-語言資料,印刷品
: Monograph/item
|
| 正題名/作者: |
Consumer behavior // Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood. |
| 作者: |
Blackwell, Roger D. |
| 其他作者: |
Miniard, Paul W. |
| 出版者: |
Singapre :Cengage Learning, : ©2012., |
| 面頁冊數: |
xxvii, 639 p. :color ill ;28 cm. |
| 標題: |
Consumer behavior. - |
| ISBN: |
9789814336918 |