東華大學圖書館 |

Language: English

Help

回圖書館首頁

手機版館藏查詢

Back

Switch To: Labeled | MARC Mode | ISBD

Overcoming Change Resistance: Unders...

Schwab, Elizabeth V.

Linked to FindBook

Google Book

Amazon

博客來

Overcoming Change Resistance: Understanding the Relationship between Cognitive Information Processing, Affect, and Persuasive Messaging.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Overcoming Change Resistance: Understanding the Relationship between Cognitive Information Processing, Affect, and Persuasive Messaging./
Author:	Schwab, Elizabeth V.
Description:	80 p.
Notes:	Source: Dissertation Abstracts International, Volume: 74-06(E), Section: B.
Contained By:	Dissertation Abstracts International74-06B(E).
Subject:	Psychology, General. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3555126
ISBN:	9781267962867

Overcoming Change Resistance: Understanding the Relationship between Cognitive Information Processing, Affect, and Persuasive Messaging.
Schwab, Elizabeth V.

Overcoming Change Resistance: Understanding the Relationship between Cognitive Information Processing, Affect, and Persuasive Messaging. - 80 p.

Source: Dissertation Abstracts International, Volume: 74-06(E), Section: B.

Thesis (Psy.D.)--The Chicago School of Professional Psychology, 2013.

Changes in the economic, technological, socio/cultural, and political sectors have exerted pressure on organizations to change in preparation or response. The majority of change initiatives fail despite the amount of energy, time, and financial resources directed toward such efforts. An overwhelming number of change initiatives may fail due to employee resistance. It may be an essential tactic as part of change implementation to ensure communications directed at employees are as persuasive as possible. This study focuses on the impact of persuasive messaging and elaboration on affect and cognitive information processing. Behavioral Economics is used as a model for understanding how people view change as a reflection of what they will gain or lose.

ISBN: 9781267962867Subjects--Topical Terms:

1018034
Psychology, General.

Overcoming Change Resistance: Understanding the Relationship between Cognitive Information Processing, Affect, and Persuasive Messaging.
LDR:01736nam a2200289 4500 001 1965836
005 20141124082758.5
008 150210s2013 ||||||||||||||||| ||eng d
020 $a 9781267962867
035 $a (MiAaPQ)AAI3555126
035 $a AAI3555126
040 $a MiAaPQ $c MiAaPQ
100 1 $a Schwab, Elizabeth V. $3 2102561
245 1 0 $a Overcoming Change Resistance: Understanding the Relationship between Cognitive Information Processing, Affect, and Persuasive Messaging.
300 $a 80 p.
500 $a Source: Dissertation Abstracts International, Volume: 74-06(E), Section: B.
500 $a Adviser: Jennifer Thompson.
502 $a Thesis (Psy.D.)--The Chicago School of Professional Psychology, 2013.
520 $a Changes in the economic, technological, socio/cultural, and political sectors have exerted pressure on organizations to change in preparation or response. The majority of change initiatives fail despite the amount of energy, time, and financial resources directed toward such efforts. An overwhelming number of change initiatives may fail due to employee resistance. It may be an essential tactic as part of change implementation to ensure communications directed at employees are as persuasive as possible. This study focuses on the impact of persuasive messaging and elaboration on affect and cognitive information processing. Behavioral Economics is used as a model for understanding how people view change as a reflection of what they will gain or lose.
590 $a School code: 0971.
650 4 $a Psychology, General. $3 1018034
650 4 $a Psychology, Cognitive. $3 1017810
650 4 $a Psychology, Behavioral. $3 1017677
690 $a 0621
690 $a 0633
690 $a 0384
710 2 $a The Chicago School of Professional Psychology. $b Business Psychology: Consulting Track. $3 2102562
773 0 $t Dissertation Abstracts International $g 74-06B(E).
790 $a 0971
791 $a Psy.D.
792 $a 2013
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3555126