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Tactile media: Factors affecting the...

Bradley, Sapora L.

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Tactile media: Factors affecting the adoption of touchscreen smartphones among consumers with vision loss.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Tactile media: Factors affecting the adoption of touchscreen smartphones among consumers with vision loss./
Author:	Bradley, Sapora L.
Description:	56 p.
Notes:	Source: Masters Abstracts International, Volume: 51-03.
Contained By:	Masters Abstracts International51-03(E).
Subject:	Speech Communication. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1521464
ISBN:	9781267778697

Tactile media: Factors affecting the adoption of touchscreen smartphones among consumers with vision loss.
Bradley, Sapora L.

Tactile media: Factors affecting the adoption of touchscreen smartphones among consumers with vision loss. - 56 p.

Source: Masters Abstracts International, Volume: 51-03.

Thesis (M.A.)--University of North Texas, 2012.

Touchscreen technology is on the rise as the new standard in smartphone design. But, the usability of touchscreen is hindered for consumers that lack the physical ability to navigate such devices. Two focus groups were conducted in order to identify specific uses and gratifications that people with visual impairments had when using mobile phones. Additional questions were presented to the participants to determine if touchscreen technology limited access to communication and entertainment. The responses revealed an upward trend in touchscreen smartphone adoption among the participants. These users chose to adopt touchscreen smartphones that had built-in and downloadable assistive features that contributed to user-friendly designs.

ISBN: 9781267778697Subjects--Topical Terms:

1017408
Speech Communication.

Tactile media: Factors affecting the adoption of touchscreen smartphones among consumers with vision loss.
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008 150210s2012 ||||||||||||||||| ||eng d
020 $a 9781267778697
035 $a (MiAaPQ)AAI1521464
035 $a AAI1521464
040 $a MiAaPQ $c MiAaPQ
100 1 $a Bradley, Sapora L. $3 2102305
245 1 0 $a Tactile media: Factors affecting the adoption of touchscreen smartphones among consumers with vision loss.
300 $a 56 p.
500 $a Source: Masters Abstracts International, Volume: 51-03.
500 $a Adviser: Alan B. Albarran.
502 $a Thesis (M.A.)--University of North Texas, 2012.
520 $a Touchscreen technology is on the rise as the new standard in smartphone design. But, the usability of touchscreen is hindered for consumers that lack the physical ability to navigate such devices. Two focus groups were conducted in order to identify specific uses and gratifications that people with visual impairments had when using mobile phones. Additional questions were presented to the participants to determine if touchscreen technology limited access to communication and entertainment. The responses revealed an upward trend in touchscreen smartphone adoption among the participants. These users chose to adopt touchscreen smartphones that had built-in and downloadable assistive features that contributed to user-friendly designs.
590 $a School code: 0158.
650 4 $a Speech Communication. $3 1017408
650 4 $a Multimedia Communications. $3 1057801
690 $a 0459
690 $a 0558
710 2 $a University of North Texas. $3 1017396
773 0 $t Masters Abstracts International $g 51-03(E).
790 $a 0158
791 $a M.A.
792 $a 2012
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1521464