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Music festival management: An explor...

Staley, Elissa.

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Music festival management: An exploration of sustainable events and business models.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Music festival management: An exploration of sustainable events and business models./
Author:	Staley, Elissa.
Description:	81 p.
Notes:	Source: Masters Abstracts International, Volume: 52-04.
Contained By:	Masters Abstracts International52-04(E).
Subject:	Business Administration, Arts Management. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1549137
ISBN:	9781303604300

Music festival management: An exploration of sustainable events and business models.
Staley, Elissa.

Music festival management: An exploration of sustainable events and business models. - 81 p.

Source: Masters Abstracts International, Volume: 52-04.

Thesis (M.A.)--American University, 2013.

The festival has become a popular vehicle to deliver arts experiences to the public while also offering the audience a sense of discovery and meaningful engagement on a personal or social level. Despite data that demonstrates audiences' desire to receive arts experiences via the festival format, nonprofits struggle with fundraising or other aspects of management to sustain the event. The proliferation of festivals nationwide, coupled with a variety of programmatic concepts, scale and management models provides a rich environment to further examine the dynamics of festival production. A comparative analysis of the impact of constituencies, programming, organizational culture and planning, financial strategies and branding in the for-profit versus nonprofit realms will aid arts managers in using a broader perspective from which to build sustainable events.

ISBN: 9781303604300Subjects--Topical Terms:

1674038
Business Administration, Arts Management.

Music festival management: An exploration of sustainable events and business models.
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020 $a 9781303604300
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100 1 $a Staley, Elissa. $3 2101973
245 1 0 $a Music festival management: An exploration of sustainable events and business models.
300 $a 81 p.
500 $a Source: Masters Abstracts International, Volume: 52-04.
500 $a Advisers: Ximena Varela; Sherburne Laughlin.
502 $a Thesis (M.A.)--American University, 2013.
520 $a The festival has become a popular vehicle to deliver arts experiences to the public while also offering the audience a sense of discovery and meaningful engagement on a personal or social level. Despite data that demonstrates audiences' desire to receive arts experiences via the festival format, nonprofits struggle with fundraising or other aspects of management to sustain the event. The proliferation of festivals nationwide, coupled with a variety of programmatic concepts, scale and management models provides a rich environment to further examine the dynamics of festival production. A comparative analysis of the impact of constituencies, programming, organizational culture and planning, financial strategies and branding in the for-profit versus nonprofit realms will aid arts managers in using a broader perspective from which to build sustainable events.
590 $a School code: 0008.
650 4 $a Business Administration, Arts Management. $3 1674038
690 $a 0424
710 2 $a American University. $b Performing Arts. $3 2092388
773 0 $t Masters Abstracts International $g 52-04(E).
790 $a 0008
791 $a M.A.
792 $a 2013
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1549137