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Strategies in e-business = positioni...

Gil-Pechuan, Ignacio.

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Strategies in e-business = positioning and social networking in online markets /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Strategies in e-business/ edited by Ignacio Gil-Pechuan ... [et al.].
Reminder of title:	positioning and social networking in online markets /
other author:	Gil-Pechuan, Ignacio.
Published:	Boston, MA :Springer US : : 2014.,
Description:	vi, 165 p. :ill. (some col.), digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Internet marketing. -
Online resource:	http://dx.doi.org/10.1007/978-1-4614-8184-3
ISBN:	9781461481843 (electronic bk.)

Strategies in e-business = positioning and social networking in online markets /
Strategies in e-businesspositioning and social networking in online markets /[electronic resource] :edited by Ignacio Gil-Pechuan ... [et al.]. - Boston, MA :Springer US :2014. - vi, 165 p. :ill. (some col.), digital ;24 cm.

ISBN: 9781461481843 (electronic bk.)Subjects--Topical Terms:

570186
Internet marketing.

Dewey Class. No.: 659.144

Strategies in e-business = positioning and social networking in online markets /
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245 0 0 $a Strategies in e-business $h [electronic resource] : $b positioning and social networking in online markets / $c edited by Ignacio Gil-Pechuan ... [et al.].
260 $a Boston, MA : $b Springer US : $b Imprint: Springer, $c 2014.
300 $a vi, 165 p. : $b ill. (some col.), digital ; $c 24 cm.
650 0 $a Internet marketing. $3 570186
650 0 $a Social media $x Economic aspects. $3 786189
650 0 $a Electronic commerce. $3 576153
650 1 4 $a Economics/Management Science. $3 890844
650 2 4 $a Business Strategy/Leadership. $3 1565354
650 2 4 $a e-Commerce/e-business. $3 1005486
650 2 4 $a Marketing. $3 536353
700 1 $a Gil-Pechuan, Ignacio. $3 2054946
710 2 $a SpringerLink (Online service) $3 836513
773 0 $t Springer eBooks
856 4 0 $u http://dx.doi.org/10.1007/978-1-4614-8184-3
950 $a Business and Economics (Springer-11643)