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Introducing communication research :...

Treadwell, Donald.

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Introducing communication research : = paths of inquiry /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Introducing communication research :/ Donald Treadwell.
其他題名:	paths of inquiry /
作者:	Treadwell, Donald.
出版者:	Thousand Oaks, Calif. :SAGE Publications, : c2014.,
面頁冊數:	xxii, 305 p. :ill. ;26 cm.
標題:	Communication - Research -
ISBN:	9781452217352 (pbk.) :

Introducing communication research : = paths of inquiry /
Treadwell, Donald.

Introducing communication research :paths of inquiry /Donald Treadwell. - 2nd ed. - Thousand Oaks, Calif. :SAGE Publications,c2014. - xxii, 305 p. :ill. ;26 cm.

Includes bibliographical references and index.

Getting started : possibilities and decisions --

ISBN: 9781452217352 (pbk.) :GBP44.99

LCCN: 2012033759Subjects--Topical Terms:

547501
Communication
--Research

LC Class. No.: P91.3 / .T76 2014

Dewey Class. No.: 302.207/2

Introducing communication research : = paths of inquiry /
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020 $a 1452217351 (pbk.)
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050 0 0 $a P91.3 $b .T76 2014
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100 1 $a Treadwell, Donald. $3 601339
245 1 0 $a Introducing communication research : $b paths of inquiry / $c Donald Treadwell.
250 $a 2nd ed.
260 # $a Thousand Oaks, Calif. : $b SAGE Publications, $c c2014.
300 $a xxii, 305 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references and index.
505 0 # $t Getting started : possibilities and decisions -- $t First decisions : what, why, how? -- $t Ethics : what are my responsibilities as a researcher? -- $t Reading research : to boldly go where others have gone before -- $t Measurement : research using numbers -- $t Summarizing research results : data reduction and descriptive statistics -- $t Generalizing from research results : inferential statistics -- $t Sampling : who, what, and how many? -- $t Surveys : putting numbers on opinions -- $t Experiments : researching cause and effect -- $t Watching and listening : qualitative research for in-depth understanding -- $t Content analysis : understanding text and image in numbers -- $t Rhetorical and critical analyses : understanding text and image in words -- $t Writing and presenting research.
650 # 0 $a Communication $x Research $x Methodology. $3 547501