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The role of expectations on waterfow...
~
Brunke, Kevin D.
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The role of expectations on waterfowl hunter satisfaction.
Record Type:
Electronic resources : Monograph/item
Title/Author:
The role of expectations on waterfowl hunter satisfaction./
Author:
Brunke, Kevin D.
Description:
68 p.
Notes:
Source: Masters Abstracts International, Volume: 45-04, page: 1805.
Contained By:
Masters Abstracts International45-04.
Subject:
Sociology, Theory and Methods. -
Online resource:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1441755
The role of expectations on waterfowl hunter satisfaction.
Brunke, Kevin D.
The role of expectations on waterfowl hunter satisfaction.
- 68 p.
Source: Masters Abstracts International, Volume: 45-04, page: 1805.
Thesis (M.S.)--Mississippi State University, 2007.
Hunter satisfaction has received extensive attention in the literature, but the role of expectations on satisfaction has been neglected. Consumer satisfaction researchers often use the expectancy disconfirmation paradigm (i.e., differences between expectations and reality) to address relationships between expectations and satisfaction. I used this paradigm to examine the relationship between expectations and satisfaction for waterfowl hunters in Arkansas and Mississippi. I found hunter satisfaction was a partial function of fulfilled expectations in both studies. Performance-only measures generally correlated more strongly with overall satisfaction than disconfirmations measured by a difference score. Conversely, disconfirmation of expectations for a season measured on a single item scale, had the greatest relationship with overall satisfaction for a season. Knowledge of congruence between hunter expectations and outcomes offers managers an avenue to effectively focus management efforts to improve satisfaction levels.Subjects--Topical Terms:
626625
Sociology, Theory and Methods.
The role of expectations on waterfowl hunter satisfaction.
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The role of expectations on waterfowl hunter satisfaction.
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68 p.
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Source: Masters Abstracts International, Volume: 45-04, page: 1805.
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Adviser: Kevin M. Hunt.
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Thesis (M.S.)--Mississippi State University, 2007.
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Hunter satisfaction has received extensive attention in the literature, but the role of expectations on satisfaction has been neglected. Consumer satisfaction researchers often use the expectancy disconfirmation paradigm (i.e., differences between expectations and reality) to address relationships between expectations and satisfaction. I used this paradigm to examine the relationship between expectations and satisfaction for waterfowl hunters in Arkansas and Mississippi. I found hunter satisfaction was a partial function of fulfilled expectations in both studies. Performance-only measures generally correlated more strongly with overall satisfaction than disconfirmations measured by a difference score. Conversely, disconfirmation of expectations for a season measured on a single item scale, had the greatest relationship with overall satisfaction for a season. Knowledge of congruence between hunter expectations and outcomes offers managers an avenue to effectively focus management efforts to improve satisfaction levels.
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School code: 0132.
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http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1441755
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