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運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度...

鄭凱若

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運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度之關係 = = Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty : An Empirical Study of Coffee Industy in Taiwan : 以咖啡連鎖店為例 /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度之關係 = / 鄭凱若撰
Reminder of title:	Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty : An Empirical Study of Coffee Industy in Taiwan : 以咖啡連鎖店為例 /
remainder title:	Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty
Author:	鄭凱若
Published:	[花蓮縣] : 國立東華大學企業管理學系, : 民95[2006],
Description:	10,100面 : 圖,表 ; 30公分
Notes:	指導教授︰池文海
Subject:	服務品質 -
Online resource:	http://134.208.10.124/ETD-db/ETD-search-c/view_etd?URN=etd-0718106-003927PDF全文

運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度之關係 = = Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty : An Empirical Study of Coffee Industy in Taiwan : 以咖啡連鎖店為例 /
鄭凱若

運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度之關係 = Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty : An Empirical Study of Coffee Industy in Taiwan : 以咖啡連鎖店為例 / Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer LoyaltyAn Empirical Study of Coffee Industy in Taiwan鄭凱若撰 - [花蓮縣] : 國立東華大學企業管理學系, 民95[2006] - 10,100面 : 圖,表 ; 30公分

指導教授︰池文海

碩士論文--國立東華大學企業管理學系,2006

參考書目︰面91-97Subjects--Topical Terms:

2336667
服務品質

運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度之關係 = = Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty : An Empirical Study of Coffee Industy in Taiwan : 以咖啡連鎖店為例 /
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