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運用結構方程模式探討咖啡連鎖店服務品質、感受價值、品牌權益、顧客滿意度、...

黃靜芳

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運用結構方程模式探討咖啡連鎖店服務品質、感受價值、品牌權益、顧客滿意度、顧客忠誠度關係之研究 = = Applying Structural Equation Modeling to Study the Relationship among Service Quality, perceived value, Brand Equity, Customer Satisfaction, and Customer Loyalty : An Empirical Study of chain coffee shop in Taipei : 以台北市咖啡連鎖店為例 /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	運用結構方程模式探討咖啡連鎖店服務品質、感受價值、品牌權益、顧客滿意度、顧客忠誠度關係之研究 = / 黃靜芳撰
其他題名:	Applying Structural Equation Modeling to Study the Relationship among Service Quality, perceived value, Brand Equity, Customer Satisfaction, and Customer Loyalty : An Empirical Study of chain coffee shop in Taipei : 以台北市咖啡連鎖店為例 /
其他題名:	Applying Structural Equation Modeling to Study the Relationship among Service Quality, perceived value, Brand Equity, Customer Satisfaction, and Customer Loyalty
作者:	黃靜芳
出版者:	[花蓮縣] : 國立東華大學企業管理學系, : 民95[2006],
面頁冊數:	9,131面 : 圖,表 ; 30公分
附註:	指導教授︰陳筱華、池文海
標題:	咖啡連鎖店 -
電子資源:	http://134.208.10.124/ETD-db/ETD-search-c/view_etd?URN=etd-0720106-112055PDF全文

運用結構方程模式探討咖啡連鎖店服務品質、感受價值、品牌權益、顧客滿意度、顧客忠誠度關係之研究 = = Applying Structural Equation Modeling to Study the Relationship among Service Quality, perceived value, Brand Equity, Customer Satisfaction, and Customer Loyalty : An Empirical Study of chain coffee shop in Taipei : 以台北市咖啡連鎖店為例 /
黃靜芳

運用結構方程模式探討咖啡連鎖店服務品質、感受價值、品牌權益、顧客滿意度、顧客忠誠度關係之研究 = Applying Structural Equation Modeling to Study the Relationship among Service Quality, perceived value, Brand Equity, Customer Satisfaction, and Customer Loyalty : An Empirical Study of chain coffee shop in Taipei : 以台北市咖啡連鎖店為例 / Applying Structural Equation Modeling to Study the Relationship among Service Quality, perceived value, Brand Equity, Customer Satisfaction, and Customer LoyaltyAn Empirical Study of chain coffee shop in Taipei黃靜芳撰 - [花蓮縣] : 國立東華大學企業管理學系, 民95[2006] - 9,131面 : 圖,表 ; 30公分

指導教授︰陳筱華、池文海

碩士論文--國立東華大學企業管理學系,2006

參考書目︰面114-127Subjects--Topical Terms:

2575746
咖啡連鎖店

運用結構方程模式探討咖啡連鎖店服務品質、感受價值、品牌權益、顧客滿意度、顧客忠誠度關係之研究 = = Applying Structural Equation Modeling to Study the Relationship among Service Quality, perceived value, Brand Equity, Customer Satisfaction, and Customer Loyalty : An Empirical Study of chain coffee shop in Taipei : 以台北市咖啡連鎖店為例 /
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