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Personal advertisements and gender i...

Babenko, Oksana.

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Personal advertisements and gender identity in modern Ukrainian society.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Personal advertisements and gender identity in modern Ukrainian society./
Author:	Babenko, Oksana.
Description:	124 p.
Notes:	Source: Masters Abstracts International, Volume: 44-03, page: 1139.
Contained By:	Masters Abstracts International44-03.
Subject:	Language, Linguistics. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=MR09021
ISBN:	9780494090213

Personal advertisements and gender identity in modern Ukrainian society.
Babenko, Oksana.

Personal advertisements and gender identity in modern Ukrainian society. - 124 p.

Source: Masters Abstracts International, Volume: 44-03, page: 1139.

Thesis (M.A.)--University of Alberta (Canada), 2005.

This study analyzes Ukrainian on-line personal advertisements from the perspectives of gender- and sociolinguistics, exploring processes of shaping and enacting gender roles in modern Ukrainian society. On the basis of existing theoretical models on identity, gender, and language, a linguistic analysis of male and female postings is carried out to determine how gender identity is shaped by individual approaches to writing personal advertisements. The study evinces that, in the context of Ukrainian on-line postings, traditional gender roles and identity still predominate; however, a gradual shift toward more Western and egalitarian gender identity emerges also. The project seeks to establish main tendencies in offering the self and stipulating the desired other, as well as to explain these categories within the context of the current social, political, and economic transformations which are underway in the independent Ukrainian state.

ISBN: 9780494090213Subjects--Topical Terms:

1018079
Language, Linguistics.

Personal advertisements and gender identity in modern Ukrainian society.
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008 130610s2005 eng d
020 $a 9780494090213
035 $a (UnM)AAIMR09021
035 $a AAIMR09021
040 $a UnM $c UnM
100 1 $a Babenko, Oksana. $3 1910645
245 1 0 $a Personal advertisements and gender identity in modern Ukrainian society.
300 $a 124 p.
500 $a Source: Masters Abstracts International, Volume: 44-03, page: 1139.
502 $a Thesis (M.A.)--University of Alberta (Canada), 2005.
520 $a This study analyzes Ukrainian on-line personal advertisements from the perspectives of gender- and sociolinguistics, exploring processes of shaping and enacting gender roles in modern Ukrainian society. On the basis of existing theoretical models on identity, gender, and language, a linguistic analysis of male and female postings is carried out to determine how gender identity is shaped by individual approaches to writing personal advertisements. The study evinces that, in the context of Ukrainian on-line postings, traditional gender roles and identity still predominate; however, a gradual shift toward more Western and egalitarian gender identity emerges also. The project seeks to establish main tendencies in offering the self and stipulating the desired other, as well as to explain these categories within the context of the current social, political, and economic transformations which are underway in the independent Ukrainian state.
590 $a School code: 0351.
650 4 $a Language, Linguistics. $3 1018079
650 4 $a Language, Modern. $3 1018098
650 4 $a Sociology, Social Structure and Development. $3 1017425
650 4 $a Business Administration, Marketing. $3 1017573
690 $a 0290
690 $a 0291
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710 2 0 $a University of Alberta (Canada). $3 626651
773 0 $t Masters Abstracts International $g 44-03.
790 $a 0351
791 $a M.A.
792 $a 2005
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=MR09021