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Hiding or priding? A study of gender...

Dunn, Robert Andrew.

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Hiding or priding? A study of gender, personality, and game context within avatar selection.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Hiding or priding? A study of gender, personality, and game context within avatar selection./
Author:	Dunn, Robert Andrew.
Description:	92 p.
Notes:	Source: Dissertation Abstracts International, Volume: 71-07, Section: A, page: 2277.
Contained By:	Dissertation Abstracts International71-07A.
Subject:	Psychology, Social. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3409007
ISBN:	9781124059815

Hiding or priding? A study of gender, personality, and game context within avatar selection.
Dunn, Robert Andrew.

Hiding or priding? A study of gender, personality, and game context within avatar selection. - 92 p.

Source: Dissertation Abstracts International, Volume: 71-07, Section: A, page: 2277.

Thesis (Ph.D.)--The University of Alabama, 2010.

The present research explores the impact of gender, personality, and game context on avatar selection. The experiment is a 2 (gender: men vs. women) x 2 (game context: online vs. single-player) between-subjects factorial design. Quantitative comparisons between participants and their avatars were made in terms of attractiveness, skin tone, girth, chest size, waist size, hip size, and height (measured two ways) and were used as dependent variables. Other dependent variables included four self-reported survey items assessing participants' relationship to their avatars. Game context and gender were found to have a significant interaction in terms of avatar metrics. Game context had few main effects. Gender, however, did yield main effects both alone and with certain aspects of personality functioning as moderators. Skin tone, race, attractiveness all also had effects on avatar selection.

ISBN: 9781124059815Subjects--Topical Terms:

529430
Psychology, Social.

Hiding or priding? A study of gender, personality, and game context within avatar selection.
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020 $a 9781124059815
035 $a (UMI)AAI3409007
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040 $a UMI $c UMI
100 1 $a Dunn, Robert Andrew. $3 1680391
245 1 0 $a Hiding or priding? A study of gender, personality, and game context within avatar selection.
300 $a 92 p.
500 $a Source: Dissertation Abstracts International, Volume: 71-07, Section: A, page: 2277.
500 $a Adviser: Shuhua Zhou.
502 $a Thesis (Ph.D.)--The University of Alabama, 2010.
520 $a The present research explores the impact of gender, personality, and game context on avatar selection. The experiment is a 2 (gender: men vs. women) x 2 (game context: online vs. single-player) between-subjects factorial design. Quantitative comparisons between participants and their avatars were made in terms of attractiveness, skin tone, girth, chest size, waist size, hip size, and height (measured two ways) and were used as dependent variables. Other dependent variables included four self-reported survey items assessing participants' relationship to their avatars. Game context and gender were found to have a significant interaction in terms of avatar metrics. Game context had few main effects. Gender, however, did yield main effects both alone and with certain aspects of personality functioning as moderators. Skin tone, race, attractiveness all also had effects on avatar selection.
590 $a School code: 0004.
650 4 $a Psychology, Social. $3 529430
650 4 $a Speech Communication. $3 1017408
650 4 $a Multimedia Communications. $3 1057801
650 4 $a Mass Communications. $3 1017395
690 $a 0451
690 $a 0459
690 $a 0558
690 $a 0708
710 2 $a The University of Alabama. $b Communication & Information Sciences. $3 1680392
773 0 $t Dissertation Abstracts International $g 71-07A.
790 1 0 $a Zhou, Shuhua, $e advisor
790 1 0 $a Bissell, Kimberly $e committee member
790 1 0 $a Bryant, Jennings $e committee member
790 1 0 $a Guadagno, Rosanna $e committee member
790 1 0 $a Lee, Doohwang $e committee member
790 $a 0004
791 $a Ph.D.
792 $a 2010
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3409007