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Undressing Pop Culture.

Dawe, Andrea.

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Undressing Pop Culture.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Undressing Pop Culture./
Author:	Dawe, Andrea.
Description:	92 p.
Notes:	Source: Masters Abstracts International, Volume: 49-03, page: .
Contained By:	Masters Abstracts International49-03.
Subject:	Business Administration, Marketing. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=MR68921
ISBN:	9780494689219

Undressing Pop Culture.
Dawe, Andrea.

Undressing Pop Culture. - 92 p.

Source: Masters Abstracts International, Volume: 49-03, page: .

Thesis (M.W.S.)--Memorial University of Newfoundland (Canada), 2010.

In the winter of 2010, I conducted a four-week media workshop entitled Undressing Pop Culture for a select group of first year Women's Studies students. This workshop critically examined depictions of women's agency and empowerment as illustrated through postfeminist media representations. The variety of media explored over the duration of the workshop included magazine advertisements, tween products, music videos, and sports images. A combined theoretical approach, drawing on feminist critiques of postfeminism, as well as aspects of critical media literacy, was used as a means for conducting the workshop. Critical analysis of postfeminist media representations occurred through documentary viewing, group discussion, and activities. Using these resources, a media literacy toolkit was developed for intended use as a teaching resource in introductory Women's Studies classes at Memorial University of Newfoundland.

ISBN: 9780494689219Subjects--Topical Terms:

1017573
Business Administration, Marketing.

Undressing Pop Culture.
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500 $a Source: Masters Abstracts International, Volume: 49-03, page: .
502 $a Thesis (M.W.S.)--Memorial University of Newfoundland (Canada), 2010.
520 $a In the winter of 2010, I conducted a four-week media workshop entitled Undressing Pop Culture for a select group of first year Women's Studies students. This workshop critically examined depictions of women's agency and empowerment as illustrated through postfeminist media representations. The variety of media explored over the duration of the workshop included magazine advertisements, tween products, music videos, and sports images. A combined theoretical approach, drawing on feminist critiques of postfeminism, as well as aspects of critical media literacy, was used as a means for conducting the workshop. Critical analysis of postfeminist media representations occurred through documentary viewing, group discussion, and activities. Using these resources, a media literacy toolkit was developed for intended use as a teaching resource in introductory Women's Studies classes at Memorial University of Newfoundland.
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650 4 $a Multimedia Communications. $3 1057801
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