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Media today = an introduction to mas...

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Turow, Joseph.{me_controlnum}

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Media today = an introduction to mass communication /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Media today/ Joseph Turow.
Reminder of title:	an introduction to mass communication /
Author:	Turow, Joseph.{me_controlnum}
Published:	New York :Routledge, : 2009.,
Description:	xxxii, 679 p. :ill. (chiefly col.). ;24 cm.
[NT 15003449]:	pt. 1. Understanding the nature of mass media -- pt. 2. Media giants and cross-media activities -- pt. 3. The print media -- pt. 4. The electronic media -- pt. 5. Advertising and public relations.
Subject:	Mass media. -
Online resource:	http://www.tandfebooks.com/isbn/9780203895344
ISBN:	9780203895344 (e-book : PDF)

Media today = an introduction to mass communication /
Turow, Joseph.{me_controlnum}

Media todayan introduction to mass communication /[electronic resource] :Joseph Turow. - 3rd ed. - New York :Routledge,2009. - xxxii, 679 p. :ill. (chiefly col.). ;24 cm.

Includes bibliographical references and index.

pt. 1. Understanding the nature of mass media -- pt. 2. Media giants and cross-media activities -- pt. 3. The print media -- pt. 4. The electronic media -- pt. 5. Advertising and public relations.

ISBN: 9780203895344 (e-book : PDF)Subjects--Topical Terms:

516793
Mass media.

LC Class. No.: P90 / .T87 2009

Dewey Class. No.: 302.23

Media today = an introduction to mass communication /
LDR:00872nmm a2200205 a 4500 001 1329815
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008 130214s2009 nyua sb 001 0 eng
020 $a 9780203895344 (e-book : PDF)
020 $a 9780415960595
035 $a 20100086
040 $a FlBoTFG $c FlBoTFG
050 4 $a P90 $b .T87 2009
082 0 0 $a 302.23 $2 22
100 1 $a Turow, Joseph.{me_controlnum} $3 1621474
245 1 0 $a Media today $h [electronic resource] : $b an introduction to mass communication / $c Joseph Turow.
250 $a 3rd ed.
260 $a New York : $b Routledge, $c 2009.
300 $a xxxii, 679 p. : $b ill. (chiefly col.). ; $c 24 cm.
504 $a Includes bibliographical references and index.
505 0 $a pt. 1. Understanding the nature of mass media -- pt. 2. Media giants and cross-media activities -- pt. 3. The print media -- pt. 4. The electronic media -- pt. 5. Advertising and public relations.
650 0 $a Mass media. $3 516793
856 4 0 $u http://www.tandfebooks.com/isbn/9780203895344

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EB P90 .T87 2009

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