Languages
Rust, Roland T.
Overview
| Works: | 3 works in 1 publications in 1 languages | |
|---|---|---|
Titles
Service quality : = new directions in theory and practice /
by:
Oliver, Richard L.; Rust, Roland T.
(Language materials, printed)
Return on quality : = measuring the financial impact of your company's quest for quality /
by:
Keiningham, Timothy L.; Zahorik, Anthony J.; Rust, Roland T.
(Language materials, printed)
The feeling economy = how artificial intelligence is creating the era of empathy /
by:
Rust, Roland T.; Huang, Ming-Hui.; SpringerLink (Online service)
(Electronic resources)
Customer equity management /
by:
Lemon, Katherine N.; Narayandas, Das.; Rust, Roland T.
(Language materials, printed)
Service marketing /
by:
Keiningham, Timothy L.; Zahorik, Anthony J.; Rust, Roland T.
(Language materials, printed)
Driving customer equity : = how customer lifetime value is reshaping corporate strategy /
by:
Lemon, Katherine N.; Zeithaml, Valarie A.; Rust, Roland T.
(Language materials, printed)
Subjects
Total quality management.
Marketing.
Artificial intelligence- Social aspects.
Business and Management.
Customer equity- Management.
Employees- Effect of technological innovations on.
Empathy.
Customer services- Quality control.
Strategic planning.
Service industries- Marketing.
IT in Business.
Customer services.
Consumer satisfaction.
Total quality management- Evaluation.
Customer relations.
Human Resource Management.