葛鴻安

台商到大陸投資的動機與行銷的文化環境、促銷與控制程序 = = Motivations and marketing cultural environment, promotion, and control process of Taieanese investment in Mainland China : the case of information and electronics industries : 資訊電子業個案 by: 葛鴻安; 王延升 (Language materials, printed)