Lemon, Katherine N.
概要
| 作品: | 1 作品在 0 項出版品 0 種語言 | |
|---|---|---|
書目資訊
Customer equity management /
by:
Lemon, Katherine N.; Narayandas, Das.; Rust, Roland T.
(書目-語言資料,印刷品)
Driving customer equity : = how customer lifetime value is reshaping corporate strategy /
by:
Lemon, Katherine N.; Rust, Roland T.; Zeithaml, Valarie A.
(書目-語言資料,印刷品)