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Rogers, Martha, (Ph.D.)

概要

作品:	1 作品在 0 項出版品 0 種語言

書目資訊

The one to one future : = building relationships one customer at a time / by: Rogers, Martha, (Ph.D.); Peppers, Don. (書目-語言資料,印刷品)

Managing customer relationships : = a strategic framework / by: Rogers, Martha, (Ph.D.); Peppers, Don. (書目-語言資料,印刷品)

Enterprise one to one : = tools for competing in the interactive age / by: Rogers, Martha, (Ph.D.); Peppers, Don. (書目-語言資料,印刷品)

主題

Customer relations- Management. Information storage and retrieval systems- Marketing. Marketing information systems. Relationship marketing. Sales promotion. Consumers' preferences. Market segmentation. Technological innovations. Customer relations.

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