Languages
Eliashberg, Jehoshua.
Overview
Works: | 1 works in 1 publications in 1 languages |
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Titles
Innovation and marketing in the pharmaceutical industry = emerging practices, research, and policies /
by:
Eliashberg, Jehoshua.; SpringerLink (Online service); Stremersch, Stefan.; Ding, Min.
(Electronic resources)
Managing Business Interfaces = Marketing and Engineering Issues in the Supply Chain and Internet Domains /
by:
Chakravarty, Amiya K.; Eliashberg, Jehoshua.; SpringerLink (Online service)
(Language materials, printed)
Subjects
Marketing.
Operations Research/Decision Theory.
Pharmaceutical policy.
Drug development- Technological innovations.
Technology Management.
R & D/Technology Policy.
Production/Logistics.
Finance/Investment/Banking.
Marketing research- Mathematical models.
Pharmaceutical industry.
Pharmaceutical Sciences/Technology.
Engineering Economics, Organization, Logistics, Marketing.
Drugs- Marketing.
Economics/Management Science, general.
Marketing- Mathematical models.
Economics/Management Science.
Marketing- Management
Industrial and Production Engineering.