Mahajan, Vijay.
Overview
Works: | 3 works in 0 publications in 0 languages |
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Titles
Convergence marketing : = stratigies for reaching the new hybrid consumer /
by:
Wind, Yoram.; Mahajan, Vijay.; Gunther, Robert E., (1960-)
(Language materials, printed)
Convergence marketing = strategies for reaching the new hybrid consumer /
by:
Gunther, Robert E., (1960-); Mahajan, Vijay.; NetLibrary, Inc.; Wind, Yoram.
(Language materials, printed)
Models for innovation diffusion /
by:
Peterson, Robert A. (1944-); Mahajan, Vijay.
(Language materials, printed)