Languages
高慧華
Overview
Works: | 4 works in 1 publications in 1 languages |
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Titles
虛榮特質與強迫性購買 : = 以自我一致性與產品稀少性為調節因素 = The Effect of Consumers’ Vanity Trait on Their Compulsive Purchase Behavior : Self-congruity and Product Scarcity as Moderating Factors /
by:
高慧華; 周慧君; Chou, Hui-Chun.
(Language materials, printed)