呂傑華

周星馳電影文本之語言/權力觀 : = 以《威龍闖天關》、《九品芝麻官》、《整人狀元》為例 / by: 簡大川; 呂傑華 (Language materials, printed)

廣告業者選擇運動明星代言人之策略 = = The Strategy of Choosing the Sport Star Endorser: A Case Study of Chien-Ming Wang : 以王建民代言為例 / by: 羅靜怡; 呂傑華; Luo, Jing-Yi; Lu, Chieh-Hua (Language materials, printed)

國內兒童英語電視教學節目之發展與訊息設計分析 = = A study of analyzing the message design and development in English teaching TV programs for children : the examination of two programs e4kids and ABC Bakery : 以e4kids和ABC Bakery為例 / by: 林怡玲; 呂傑華 (Language materials, printed)

從「哈利波特現象」論媒介建構與文化商品消費 / by: 陳心儀; 呂傑華 (Language materials, printed)

探討社會企業的社會行銷策略應用 = = Application of Social Marketing Strategies to Social Enterprise: A Case of Da Wang’s Grocery Store : 以大王菜舖子為例 / by: 劉如芳; 呂傑華; Liou, Ru-Fang; Lu, Chieh-Hua (Language materials, printed)