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林郁芳
Overview
Works:
1 works in 0 publications in 0 languages
Titles
自我建構與調節焦點配適對健康食品廣告的說服效果 = = The Persuasion Effect of Self Construal and Regulatory Focus on Health Food Advertising : The Moderating Effect of Risk Perception : 風險認知的干擾影響 /
by: 林郁芳
(Language materials, printed)
Subjects
風險認知
時間框架
健康食品
調節焦點
自我建構
調節配適
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