凱德朗 ((Cateora, Philip R.))

國際行銷學精要2004 / by: 凱德朗 ((Cateora, Philip R.)); 葛理翰 ((Graham, John L.)); 顏文裕; Graham, John L.; Cateora, Philip R. (Language materials, printed)

國際行銷學 = = International marketing tenth edition / by: 凱德朗 ((Cateora, Philip R.)); 葛理翰 ((Graham, John L.)); Graham, John L.; 張峻源; Cateora, Philip R. (Language materials, printed)