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Wymer, Walter.

Overview

Works:	0 works in 2 publications in 1 languages

Titles

Strategic brand management for small businesses = building, growing, and sustaining a brand / by: Wymer, Walter.; SpringerLink (Online service) (Electronic resources)

Innovations in social marketing and public health communication = improving the quality of life for individuals and communities / by: Wymer, Walter.; SpringerLink (Online service) (Electronic resources)

Subjects

Marketing. Branding. Small Business. Communication in public health- Psychological aspects. Quality of Life Research. Quality of life. Social marketing- Psychological aspects. Social Sciences. Brand name products. Small business. Branding (Marketing) Business Strategy and Leadership.

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