| Record Type: |
Electronic resources
: Monograph/item
|
| Title/Author: |
Global strategic planning/ Marios I. Katsioloudes. |
| Reminder of title: |
cultural perspectives for profit and nonprofit organizations / |
| Author: |
Katsioloudes, Marios I. |
| Published: |
Boston :Butterworth-Heinemann, : c2002., |
| Description: |
xix, 396 p. :ill. |
| [NT 15003449]: |
An overview of the strategic planning process (SPP). An introduction to the strategic planning process (SPP) -- Additional issues in the strategic planning process (SPP). Strategy formulation. External strategic audit -- Internal strategic audit -- Strategic options--corporate level -- Strategic choice options--business and functional levels. Implementation, evaluation, and control in the strategic planning process (SPP). Implementing strategies in the business and functional levels -- Evaluation and control in strategic planning. The strategic planning process (SPP) for the nonprofit sector. A strategic planning process (SPP) model for the nonprofit sector -- Strategic marketing for the public and the nonprofit sectors. The strategic planning process (SPP) in the global environment. A framework of global strategic planning -- Doing business with newly emerging market (NEM) economies. |
| Subject: |
Globalization. - |
| Online resource: |
https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=86164An electronic book accessible through the World Wide Web; click for information |
| ISBN: |
0585462976 (electronic bk.) |