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Fundamentals of marketing /
~
Etzel, Michael J.
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Fundamentals of marketing /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Fundamentals of marketing // William J. Stanton, Michael J. Etzel, Bruce J. Walker.
Author:
Stanton, William J.
other author:
Etzel, Michael J.
Published:
New York :McGraw-Hill, : c1994.,
Description:
xxviii, 697 p. :co;. ill., col. maps ;27 cm.
Series:
McGraw-Hill series in marketing
Subject:
Marketing. -
ISBN:
0070610150 (pbk. : alk. paper) :
Fundamentals of marketing /
Stanton, William J.
Fundamentals of marketing /
William J. Stanton, Michael J. Etzel, Bruce J. Walker. - 10th ed. - New York :McGraw-Hill,c1994. - xxviii, 697 p. :co;. ill., col. maps ;27 cm. - McGraw-Hill series in marketing.
Includes bibliographical references and indexes.
ISBN: 0070610150 (pbk. : alk. paper) :US24.93
LCCN: 93028550Subjects--Topical Terms:
536353
Marketing.
LC Class. No.: HF5415 / .S745 1994
Dewey Class. No.: 658.8
Fundamentals of marketing /
LDR
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DLC
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19931201065821.6
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930701s1994 nyuab b 001 0 eng
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0070610150 (pbk. : alk. paper) :
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US24.93
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DLC
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DLC
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DLC
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HF5415
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.S745 1994
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658.8
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100
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Stanton, William J.
$3
693488
245
1 0
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Fundamentals of marketing /
$c
William J. Stanton, Michael J. Etzel, Bruce J. Walker.
250
$a
10th ed.
260
$a
New York :
$c
c1994.
$b
McGraw-Hill,
300
$a
xxviii, 697 p. :
$b
co;. ill., col. maps ;
$c
27 cm.
440
0
$a
McGraw-Hill series in marketing
504
$a
Includes bibliographical references and indexes.
650
$a
Marketing.
$3
536353
700
$a
Etzel, Michael J.
$3
693486
700
$a
Walker, Bruce J.
$3
693487
based on 0 review(s)
Location:
ALL
罕用書庫221室(美崙校區,調書請點預約)(RU_221)
Year:
Volume Number:
Items
1 records • Pages 1 •
1
Inventory Number
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Attachments
W0012534
罕用書庫221室(美崙校區,調書請點預約)(RU_221)
01.外借(書)_YB
一般圖書
HF5415 S792 1994
一般使用(Normal)
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1 records • Pages 1 •
1
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