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Managing media companies : = harness...

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Bughin, Jacques.

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Managing media companies : = harnessing creative value /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Managing media companies :/ Annet Aris, Jacques Bughin.
其他題名:	harnessing creative value /
作者:	Aris, Annet.
其他作者:	Bughin, Jacques.
出版者:	Chichester, England ;John Wiley & Sons, : c2005.,
面頁冊數:	xiv, 427 p. :ill., maps ;24 cm.
標題:	Mass media - Management. -
電子資源:	http://www.loc.gov/catdir/toc/ecip057/2005003960.htmlhttp://www.loc.gov/catdir/toc/ecip057/2005003960.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0621/2005003960-b.htmlhttp://www.loc.gov/catdir/enhancements/fy0621/2005003960-b.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0621/2005003960-d.htmlhttp://www.loc.gov/catdir/enhancements/fy0621/2005003960-d.html
ISBN:	0470015632 (pbk. : alk. paper)

Managing media companies : = harnessing creative value /
Aris, Annet.

Managing media companies :harnessing creative value /Annet Aris, Jacques Bughin. - Chichester, England ;John Wiley & Sons,c2005. - xiv, 427 p. :ill., maps ;24 cm.

Includes bibliographical references and index.

ISBN: 0470015632 (pbk. : alk. paper)

LCCN: 2005003960Subjects--Topical Terms:

547563
Mass media
--Management.

LC Class. No.: P96.M34 / A75 2005

Dewey Class. No.: 302.23/068

Managing media companies : = harnessing creative value /
LDR:01164cam a2200241 a 45 001 726978
003 DLC
005 20070907
008 070907s2005 enkab b 001 0 eng
010 $a 2005003960
020 $a 0470015632 (pbk. : alk. paper)
020 $a 9780470015636 (pbk. : alk. paper)
035 $a ch-bw-96-n-08
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a P96.M34 $b A75 2005
082 0 0 $a 302.23/068 $2 22
100 $a Aris, Annet. $3 811946
245 1 0 $a Managing media companies : $b harnessing creative value / $c Annet Aris, Jacques Bughin.
260 $a Chichester, England ; $a Hoboken, NJ : $c c2005. $b John Wiley & Sons,
300 $a xiv, 427 p. : $b ill., maps ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 $a Mass media $x Management. $3 547563
700 $a Bughin, Jacques. $3 811945
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip057/2005003960.html $z http://www.loc.gov/catdir/toc/ecip057/2005003960.html
856 4 2 $3 Contributor biographical information $u http://www.loc.gov/catdir/enhancements/fy0621/2005003960-b.html $z http://www.loc.gov/catdir/enhancements/fy0621/2005003960-b.html
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0621/2005003960-d.html $z http://www.loc.gov/catdir/enhancements/fy0621/2005003960-d.html

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